Freedom Flipping Podcast Ep 6 – Thomas Smale of FEInternational.com

On this show I speak with Thomas Smale of FEInternational.com.

Thomas is a serial online business entrepreneur and expert. In his early 20s, he began building and selling small online companies. This turned into a full-time career when he founded FE International in 2010, growing the business with zero funds from ground up and consistently doubling annual revenue, as well as the average deal size.

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Thomas specializes in advising in the M&A of SaaS, e-commerce, affiliate and content businesses. He has consulted hundreds of internet entrepreneurs on exit strategy, growth and business development.

I’ve actually just successfully sold a site through FE International and can vouch for their process – details to follow in a standalone blog post.

Discussed on this episode

  • Is it a sellers market or buyers market?
  • New buyers coming in from investment banking, private equity groups and real estate coming into the space – more money than was 5 years ago
  • Multiples are increasing every year and will inccrease faster when people are able to leverage against other assets. Not many people have $100k in cash to spend. Cash rich are in a great position to pick up businesses when they are 3x net annual profit and wait for valuations to rise. Check out the Centurica Website Buyers Report
  • Will online business always be seen as a risker asset class. Online businesses can be funded by Small Business Administration loans in the US. Will banks ever loan against them? Banks normally take 2-3 months to get financing so waiting for it will likely mean you’ll miss out on a deal. Some companies will lend against SaaS MRR or purchase orders against ecommerce businesses.
  • Best business to start first if looking to sell is one that leverages your existing skills set